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Tacoma Chamber Sells Fresh, Green Western Washington

1975

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Description

A rack-display tourism brochure from the Tacoma Area Chamber of Commerce pitches western Washington to visitors under the slogan "Fresh, Green Western Washington," with Mount Rainier on the cover and a newly opened wildlife park — Northwest Trek, Eatonville — as the featured draw.

A tri-fold promotional brochure published by the Tacoma Area Chamber of Commerce (P.O. Box 1933, Tacoma, WA 98401), with Fred E. Robinson credited as General Manager. The piece pitches western Washington as a tourist destination under the slogan "Fresh, Green Western Washington," leading with the region's outdoor character — forest, mountain, and wildlife.

The bottom panel focuses on Northwest Trek Wildlife Park near Eatonville, Washington — a free-roaming wildlife reserve on 723 acres where visitors ride trams through habitat shared by moose, bison, elk, and other Pacific Northwest natives. The park opened July 17, 1975, after benefactors David and Connie Hellyer donated the land to Metro Parks Tacoma. Its inclusion here dates this brochure to 1975 at the earliest; the photography style and printing suggest the late 1970s.

The cover photograph is almost certainly Mount Rainier, the 14,411-foot stratovolcano that anchors Tacoma's southeastern skyline and appears on the city seal. The autumn foliage and snow line are characteristic of promotional imagery from Rainier's lower ridges in October.

  • The Tacoma Area Chamber of Commerce later merged into what is now the Tacoma-Pierce County Chamber.
  • Northwest Trek celebrated its 50th anniversary in 2025 and remains open under Metro Parks Tacoma.
  • The brochure's three-panel layout would have been designed to fit a standard #10 envelope — a common format for rack-display tourism materials of this era.

Researched with claude-haiku-4-5-20251001 on May 25, 2026. AI-assisted — verify before citing.

Details

Year
1975
Publisher◇ AI
Tacoma Area Chamber of Commerce
Coverage◇ AI
Tacoma and western Washington, USA
Paper◇ AI
uncoated bond
Print medium◇ AI
offset lithograph
Color◇ AI
full-color

FeaturesAI

  • tri-fold pamphlet
  • photo grid collage panel

Condition notesAI

  • horizontal fold creases at panel breaks
  • minor edge wear

Tags

promotionaltourismwashington-statetacomachamber-of-commercewildlifepacific-northwest

Highlights

  • "Tacoma Washington" rendered in large italic brush-script fills the top panel, paired with a snow-and-autumn-foliage mountain photograph that is almost certainly Mount Rainier.
  • A small square logo or seal appears in the upper-left corner of the top panel — possibly the Tacoma city seal or a Chamber mark, too small to read clearly at this resolution.
  • The middle panel carries a 2×3 grid of small color photographs illustrating regional scenery and activities alongside the "Fresh, Green Western Washington" headline.
  • "TACOMA AREA CHAMBER OF COMMERCE / P.O. Box 1933, Tacoma, Washington 98401" and the name Fred E. Robinson as General Manager appear in the lower portion of the middle panel.
  • The bottom panel leads with "Northwest Trek... A Unique Experience" in display type over a large wildlife or forest photograph.
  • 06Horizontal fold creases are visible at both panel breaks, consistent with a rack-display tri-fold that has been opened and refolded many times.

Further reading